With classic movies at our disposal, why not use the titles themselves to sell the brand? Bolstered by nostalgic lines from the movies, this one’s here to make every cinephile smile.
Adobe Animate was the base to build each customized animation exported as HTML5 for delivery to our programming team. We implemented tracking and click codes for both Sizmek and Conversant platforms on the banners for in-depth analytics that pushed our team to code 48 banners in total.
To help us manage changes and versions efficiently, we setup the project in a GIT repository used to manage code and creative changes. A tight ship of five team members worked simultaneously to deliver the banners in a two week timeline.